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From individual fans who would do anything for "their" dancer, to followers who want to look behind the scenes online, to the supporter who seek personal encounters and offer more than just idealistic support: What challenges and opportunities arise in dealing with the different groups in the environment of a cultural institution? Are there overlapping or contradictory needs? How do the digital and personal spheres function?

On the podium: Florian Eckart (Fanbetreuer, Eisbären Berlin), Jens-Rainer Jänig (Beiratsmitglied des DAKU Dachverband für Kulturfördervereine in Deutschland e. V. und Vorstandsvorsitzender des Fördervereins der Berlinischen Galerie), Ingo Sawilla (Head of Communication, Berliner Ensemble and online communication advisor for Bayreuther Festspiele and others), Daniil Simkin (Principal Dancer, Staatsballett Berlin), Dr. Christiane Theobald (Acting Artistic Director, Staatsballett Berlin and Stellvertretende Vorsitzende, Freunde und Förderer des Staatsballetts Berlin e.V.), moderated by Claudia Henne (dance journalist).

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